From Data to Decisions: Using People Analytics to Drive HR Strategy

Overview:

In this session, Susana Jiménez will guide participants through the fundamentals of people analytics and how to apply data strategically to HR decision-making. You’ll learn how to collect, analyze, and interpret data to uncover insights that drive meaningful action. 

She’ll explore how data can reveal hidden patterns in engagement, performance, and talent, helping HR leaders make smarter, faster, and more impactful decisions. 

To make it tangible, Ms. Jiménez will share a real case study showing how data and AI can transform HR from intuition-based to evidence-driven strategy.

Why you should Attend:

The role of HR is evolving fast - leaders expect clear, data-driven insights to make strategic decisions. If your organization is exploring people analytics tools or if you want to be the one to introduce this approach internally, this session will give you the clarity and language to do it effectively.

In just 60 minutes, you’ll learn how to think strategically about measuring employee touchpoints, understand what kind of data matters most, and see how a single platform can centralize information to support better decisions. This is not a technical training - it’s a practical, introductory session designed to give HR professionals solid arguments, structure, and inspiration to take the first step data-driven, AI-enabled HR.

Areas Covered in the Session:

• Understanding the strategic role of people analytics in modern HR.
• Identifying the most relevant data points across the employee lifecycle.
• Exploring how AI enhances data analysis and decision-making.
• Transforming raw data into meaningful insights and clear narratives.
• Linking analytics to talent acquisition, engagement, and retention strategies.
• Using data to influence leadership and support strategic decisions.
• Reviewing a real case study to illustrate practical application.

Who Will Benefit:

• HR Professionals
• Business Owners
• Directors
• Senior Leaders